Urban activist gardening can take many forms and is practiced in cities all over the world from community gardens on vacant lots, that is, the cultivation of what is considered to be neglected land , to the cultivation of tree pits, and to moss graffiti on rocks, logs, pots or statuary. Without communicating these actions, we did not know anything about these movements. For instance, mass media has taken up this issue of transformation in several contributions. Most of the people know about it via mass media, that has frequently taken up activist gardening in cities. However, this paper explores how urban activist gardener themselves communicate their actions on websites. What are the selection criteria for dissemination information on their activities? How do they try to open up for participation for the “right” people?