Smart grid development is an area where the discussion about who can be negatively affected by low-carbon energy transitions has progressed. The research on vulnerable households in smart grids often focuses on how potentially vulnerable groups react to smart energy technologies. This paper contributes to the literature by highlighting how a broad range of actors in society think about neglected and vulnerable households in smart grids. The research question concerns how stakeholders frame potential inequalities, differentiations, and vulnerabilities in smart grids in Sweden. The frame analysis is carried out, building on interviews with national and local public authorities dealing with energy issues and consumer advice, actors involved in developing, testing, and using smart energy technologies as well as interest organizations representing diverse social groups. Three narratives are identified that frame potentially neglected households as consumers without economic benefits; as users without technological interests, competences, and access to technologies; and as households with intersecting vulnerabilities. It is argued that, since there could be different interpretations of inequalities in smart grids, the governance of smart grids, and specifically discussions of neglected/vulnerable households in smart grids, can benefit from the involvement of a broad coalition of actors.