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  • 1.
    Farag, Lawan
    et al.
    Södertörn University, School of Social Sciences.
    Kalkan, Kemal
    Södertörn University, School of Social Sciences.
    Aktierekommendationer: En jämförelse av aktierekommendationer mellan banker och affärstidningar2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Background: It has been shown in previous researches that individuals have a tendency to want to get high returns in a short time and therefore often choose to invest in stocks. Stock recommendations have therefore a large impact on the individuals who want to invest in stocks without having good knowledge of the subject. It has also been shown in various studies that the majority of individuals have lower trust in business magazines than for banks.

    Purpose: The purpose of this study is to investigate the banks and the business magazines outcome of the stock recommendations of the Swedish stock market.

    Method: A quantitative study was conducted, in which we chose four different banks and four different business magazines. The time period was three years, between 2010-01-01 and 2012-12-31. A total of 617 stock recommendations were investigated during four different periods; one day, five days, ten days and 30 days after the date of publication.

    Conclusion: The study results indicate that there is a difference between banks and business magazines regarding the accuracy of the published stock recommendations. Business magazines have a higher number of hits than the banks, both in terms of sales recommendations and purchase recommendations.

    Download full text (pdf)
    Aktierekommendationer
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