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Nike Retail Tour iBook: Interaktiv e-boksdesign med Apple iBooks Author
Södertörn University, School of Natural Sciences, Technology and Environmental Studies.
2014 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Nike Retail Tour iBook : Interactive e-book design with Apple iBooks Author (English)
Abstract [sv]

Denna rapport redovisar utvecklingen av en interaktiv e-bok med Apples program iBooks Author. E-boken, omnämnd som Retail Tour iBook, är avsedd för användande på Apples iPads och har skapats på uppdrag av företaget River Cresco AB för deras kund Nike. Den interaktiva e-boken beställdes av Nike för att användas vid ett återkommande internt möte som behandlar återförsäljningen av Nike-produkter i Stockholm. Utöver programmet iBooks Author har programmen Adobe Photoshop, Adobe Illustrator samt Apple iMovie använts i designprocessen för att skapa Retail Tour iBook. Resultatet av denna rapport är en färdig produkt, en interaktiv e-bok som användes av Nike för första gången i april 2014.

Abstract [en]

This report describes the process of creating an interactive e-book with Apple’s program “iBooks Author”. The e-book, referenced here as Retail Tour iBook, is intended for use on Apple’s iPad. The Retail Tour iBook was created in service of River Cresco AB for their client Nike. The Retail Tour iBook is intended for use at recurring internal meetings at Nike Sweden, which are attended by international representatives from Nike and concern the retail situation of Nike in Stockholm. In addition to iBooks Author; Adobe Photoshop, Adobe Illustrator, and Apple iMovie were used in the design process of the Retail Tour iBook. The result of this report is the end product, an interactive e-book, which was utilized for the first time by Nike Sweden in April 2014.

Place, publisher, year, edition, pages
2014. , 51 p.
Keyword [en]
Apple iBooks Author, interactive e-book, Nike, graphic design, presentation design, iPad
Keyword [sv]
Apple iBooks Author, interaktiv e-bok, Nike, grafisk design, presentationsdesign, iPad
National Category
Media Engineering
Identifiers
URN: urn:nbn:se:sh:diva-23582OAI: oai:DiVA.org:sh-23582DiVA: diva2:721771
Subject / course
Media Technology
Presentation
2014-06-02, MB503, Stockholm, 07:21 (Swedish)
Uppsok
Technology
Supervisors
Examiners
Available from: 2014-06-05 Created: 2014-06-05 Last updated: 2014-06-05Bibliographically approved

Open Access in DiVA

fulltext(7378 kB)135 downloads
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File name FULLTEXT01.pdfFile size 7378 kBChecksum SHA-512
6976b868e104471144c761b1cbb8e1abf6ebf6f3f58e8e14bd5e68af8b8d9534f5cede4e4e320000f309519eda57e1c66c9c5015a28ccd5bed27818528dc8f8f
Type fulltextMimetype application/pdf

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School of Natural Sciences, Technology and Environmental Studies
Media Engineering

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf