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Sex, Football and the Media: The case of South Africa and the World Cup 2010
Södertörn University, School of Social Sciences, Journalism. Stockholms universitet.
2013 (English)In: Scandinavian Sport Studies Forum, ISSN 2000-088X, Vol. 4, 25-48 p.Article in journal (Refereed) Published
Abstract [en]

This study examines how gender interplays with the news agenda during a very large scale event, in a country still undergoing political transition and where journalism plays a significant role in the nation-building process. The present study brings new knowledge to this area by examining the news agendas in South Africa on a specific gender-related issue: the rights of sex workers and trafficking victims, concerning men and children as well, but women in particular. This issue is often debated in connection with global sports events such as the World Cup. Drawing on interviews with media practitioners and on discourse analysis, the purpose of this study was to examine the news discourse on sex labour and trafficking and the connection with the 2010 FIFA World Cup. The findings suggest that the media discourse during the event was permeated with the rhetoric of nation-building. The combination of sport, media, and nationalism in a country in transition resulted in the ‘symbolic annihilation’ (Tuchman, 1978b) of a specific gender issue.

Place, publisher, year, edition, pages
Malmö, 2013. Vol. 4, 25-48 p.
Keyword [en]
trafficking, prostitution, gender, journalism, South Africa, transition, 2010 FIFA World Cup, mega-event, soccer, football
National Category
Media Studies
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Identifiers
URN: urn:nbn:se:sh:diva-18889OAI: oai:DiVA.org:sh-18889DiVA: diva2:621226
Available from: 2013-05-14 Created: 2013-05-14 Last updated: 2013-05-14Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf