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Aktierekommendationer: En jämförelse av aktierekommendationer mellan banker och affärstidningar
Södertörn University, School of Social Sciences.
Södertörn University, School of Social Sciences.
2012 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Stock Recommendations : A comparison of stock recommendations between Banks and Business Magazines (English)
Abstract [sv]

Bakgrund: Det har i tidigare forskningar bevisats att privatpersoner har en tendens att vilja få hög avkastning på kort tid och därför väljer de ofta att investera i aktier. Detta leder till att aktierekommendationer har en stor påverkan på de privatpersoner som vill investera i aktier utan att ha en god kunskap inom ämnet. Det har även visats i olika undersökningar att privatpersoner i majoritet har lägre tillit för affärstidningar än för banker.

Syfte: Syftet med denna undersökning är att undersöka banker och affärstidningarnas utfall av aktierekommendationer på den svenska aktiemarknaden.

Genomförande: En kvantitativ undersökning genomfördes, där vi valde fyra olika banker och fyra olika affärstidningar. Tidsperioden var tre år, mellan 2010-01-01 och 2012-12-31. Totalt undersöktes 617 köp- och säljrekommendationer under fyra olika perioder; en dag, fem dagar, tio dagar och 30 dagar efter publiceringsdatumet.

Resultat: Resultatet av undersökningen antyder på att det finns en skillnad mellan banker och affärstidningar gällande träffsäkerheten på dess publicerade aktierekommendationer. Affärstidningarna har högre antal träffar än bankerna, både när det gäller säljrekommendationer och köprekommendationer.

Abstract [en]

Background: It has been shown in previous researches that individuals have a tendency to want to get high returns in a short time and therefore often choose to invest in stocks. Stock recommendations have therefore a large impact on the individuals who want to invest in stocks without having good knowledge of the subject. It has also been shown in various studies that the majority of individuals have lower trust in business magazines than for banks.

Purpose: The purpose of this study is to investigate the banks and the business magazines outcome of the stock recommendations of the Swedish stock market.

Method: A quantitative study was conducted, in which we chose four different banks and four different business magazines. The time period was three years, between 2010-01-01 and 2012-12-31. A total of 617 stock recommendations were investigated during four different periods; one day, five days, ten days and 30 days after the date of publication.

Conclusion: The study results indicate that there is a difference between banks and business magazines regarding the accuracy of the published stock recommendations. Business magazines have a higher number of hits than the banks, both in terms of sales recommendations and purchase recommendations.

Place, publisher, year, edition, pages
2012. , 45 p.
Keyword [en]
stock recommendations, stock market, analysts, accuracy, banks, business magazines.
Keyword [sv]
aktierekommendationer, aktiemarknad, analytiker, träffsäkerhet, banker, affärstidningar.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:sh:diva-18385OAI: oai:DiVA.org:sh-18385DiVA: diva2:603349
Subject / course
Business Studies
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2013-02-05 Created: 2013-02-05 Last updated: 2013-02-05Bibliographically approved

Open Access in DiVA

Aktierekommendationer(1025 kB)425 downloads
File information
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Type fulltextMimetype application/pdf

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Farag, LawanKalkan, Kemal
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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf