The purpose of this study was to explore students' and teachers' experiences of the new pedagogical teaching tool, interactive whiteboard, which have gained increased popularity and wide spread usage in the classrooms. An observation during a mathematical lecture was conducted as a pilot study prior to the main research method of phenomenology; based on students’ self-descriptions and interviews with two teachers, this methodological approach was used to investigate the subject matter. The interpretation, comparison and analysis of the results surrounding this new teaching method is explained by two theories, constructivism and socio-cultural perspective. The information shared by the students and teachers have been broken down into four categories: enjoyment & interest, practical, insight and no different. Students felt that enjoying and interesting lectures strengthened their knowledge, a statement also confirmed by the teachers. The data also showed that the interactive whiteboard, highly favored among students, has a positive effect on the learning outcomes, however, it seem to be limited to the pedagogical practices adopted by the teachers.