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CRM fördelar i olika faser - sett ur ett företagsperspektiv
Södertörn University College, School of Business Studies.
2009 (Swedish)Independent thesis Basic level (degree of Bachelor)Student thesisAlternative title
CRM benefits in diffirent phases - viewed from a business perspective (English)
Place, publisher, year, edition, pages
2009. , 89 p.
Keyword [en]
CRM, CRM philosophy, CRM implementation, CRM phases, CRM benefits, customer loyalty, customer relationships
Keyword [sv]
CRM, CRM-filosofi, CRM-implementering, CRM-process, CRM-skeden, CRM-fördelar, kundlojalitet, kundrelationer
National Category
Business Administration
Identifiers
URN: urn:nbn:se:sh:diva-2849OAI: oai:DiVA.org:sh-2849DiVA: diva2:277282
Presentation
(English)
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2009-11-17 Created: 2009-11-16 Last updated: 2009-11-17Bibliographically approved

Open Access in DiVA

fulltext(1009 kB)707 downloads
File information
File name FULLTEXT01.pdfFile size 1009 kBChecksum SHA-512
c9f68270ffdb94942e87c58279c8b935f4694023d69971fef1f9d373f0f8fd057d860a926efcd848ebde9a7616262dac5997610831f06b6510dfbe4bd225e5b6
Type fulltextMimetype application/pdf

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Nanda, Alicia
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Total: 707 downloads
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CiteExportLink to record
Permanent link

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Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf