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CRM fördelar i olika faser - sett ur ett företagsperspektiv
Nanda, Alicia
Södertörn University College, School of Business Studies.
2009 (Swedish)
Independent thesis Basic level (degree of Bachelor)
Student thesis
Alternative title
CRM benefits in diffirent phases - viewed from a business perspective (English)
Place, publisher, year, edition, pages
2009. , p. 89
Keywords [en]
CRM, CRM philosophy, CRM implementation, CRM phases, CRM benefits, customer loyalty, customer relationships
Keywords [sv]
CRM, CRM-filosofi, CRM-implementering, CRM-process, CRM-skeden, CRM-fördelar, kundlojalitet, kundrelationer
National Category
Business Administration
Identifiers
URN:
urn:nbn:se:sh:diva-2849
OAI: oai:DiVA.org:sh-2849
DiVA, id:
diva2:277282
Presentation
(English)
Uppsok
Social and Behavioural Science, Law
Supervisors
Lars Vigerland, Högskolelektor
Södertörn University College, School of Business Studies.
Examiners
Lars Vigerland, Högskolelektor
Södertörn University College, School of Business Studies.
Available from:
2009-11-17
Created:
2009-11-16
Last updated:
2009-11-17
Bibliographically approved
Open Access in DiVA
fulltext
(1009 kB)
1036 downloads
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FULLTEXT01.pdf
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1009 kB
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c9f68270ffdb94942e87c58279c8b935f4694023d69971fef1f9d373f0f8fd057d860a926efcd848ebde9a7616262dac5997610831f06b6510dfbe4bd225e5b6
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Total: 1038 downloads
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Link to record
Permanent link
https://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-2849
Direct link
http://sh.diva-portal.org/smash/record.jsf?pid=diva2:277282
Cite
Citation style
apa
ieee
modern-language-association-8th-edition
vancouver
harvard-anglia-ruskin-university
apa-old-doi-prefix.csl
sodertorns-hogskola-harvard.csl
sodertorns-hogskola-oxford.csl
Other style
apa
ieee
modern-language-association-8th-edition
vancouver
harvard-anglia-ruskin-university
apa-old-doi-prefix.csl
sodertorns-hogskola-harvard.csl
sodertorns-hogskola-oxford.csl
Other style
More styles
Language
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
de-DE
en-GB
en-US
fi-FI
nn-NO
nn-NB
sv-SE
Other locale
More languages
Output format
html
text
asciidoc
rtf
html
text
asciidoc
rtf
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