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Mest och minst kommenterat: vad skapar motivation att kommentera ett blogginlägg
Södertörn University College, School of Communication, Media and it.
2009 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [sv]

Denna uppsats undersöker varför vissa blogginlägg får många kommentarer jämfört med mindre kommenterade blogginlägg. Utgångspunkten är att undersöka en dagboksblogg skriven av en tonårig kvinna, då det finns förhållandevis lite forskning inom detta specifika område. Materialet som ligger till grund för undersökningen är en blogg som heter Kenza och de tre mest respektive minst kommenterade inläggen från denna blogg under perioder från 1 januari till 28 februari 2009.

William Labovs teori om narrativer och Wolfgang Isers reception theory utgör uppsatsens teorier. Metoderna som används är läsbarhetsindex, nominalkvot, narrativ analys och interpersonell analys.

Resultaten som framkommit ur analyserna visar att i jämförelse mellan de minst och de mest kommenterade blogginläggen har de mest kommenterade få långa ord och en utpräglad verbal stil. Blogginlägg med en tydlig narrativ struktur och ett direkt tilltal fick också fler kommentarer. 

Abstract [en]

This essay examines why certain posts on weblogs get more comments compared to less commented posts. The purpose is to examine an online journal weblog that is written by a teenage girl, since there exists little research within this field. The material is taken from a weblog called Kenza and I examined the three most commented and the three least commented posts during January and February 2009.

The theoretical background for this essay is William Labov’s theory on narrative and Wolfgang Iser’s reception theory. The methods used are readability analyses, narrative analysis and interpersonal metafunction.

From the results it can be concluded that in comparison with the least commented posts the most commented posts have fewer long words and a distinct verbal style. Weblog posts with an evident narrative structure and direct address towards the reader also got more comments.

Place, publisher, year, edition, pages
2009. , 63 p.
Keyword [en]
Rhetoric, weblogs, blogs, comments, Kenza, narrative, reception theory, address
Keyword [sv]
Retorik, bloggar, dagboksbloggar, kommentarer, Kenza, narrativ, reception theory, tilltal
National Category
Other Humanities not elsewhere specified
Identifiers
URN: urn:nbn:se:sh:diva-2667OAI: oai:DiVA.org:sh-2667DiVA: diva2:226914
Presentation
(English)
Uppsok
humaniora/teologi
Supervisors
Examiners
Available from: 2009-07-07 Created: 2009-07-07 Last updated: 2009-07-07Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
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  • de-DE
  • en-GB
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  • nn-NB
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  • Other locale
More languages
Output format
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