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Who is afraid of dataveillance?: Attitudes toward online surveillance in a cross-cultural and generational perspective
University of Tartu, Estonia.ORCID iD: 0000-0002-1939-5706
Södertörn University, School of Culture and Education, Media and Communication Studies.ORCID iD: 0000-0003-0216-8862
Universidade Católica Portuguesa, Portugal.ORCID iD: 0000-0001-8092-2264
2024 (English)In: New Media and Society, ISSN 1461-4448, E-ISSN 1461-7315, Vol. 26, no 9, p. 5291-5313Article in journal (Refereed) Published
Abstract [en]

This article compares surveillance-related experiences and attitudes of two generations of media users in countries with different historical surveillance regimes (Estonia, Portugal, and Sweden) and analyzes the predictors of the attitudes toward contemporary surveillance. A large-scale online survey (N = 3221) reveals that attitudes toward online state and corporate surveillance are interrelated; the two attitudinal components are, however, generation-specific, having different predictors. Tolerance toward state surveillance is more characteristic of the older group, being predicted by trustful and obedient attitudes toward state authorities and institutions. Tolerance toward corporate dataveillance is more characteristic of the younger group, being predicted by active and self-confident media use. While the socio-historical context molds the intergenerational gaps in surveillance-related experiences and attitudes, individual-level experiences of state surveillance do not predict tolerance toward either type of contemporary surveillance, suggesting that global techno-cultural developments are probably more powerful factors than past experiences in forming generation-specific attitudes.

Place, publisher, year, edition, pages
Sage Publications, 2024. Vol. 26, no 9, p. 5291-5313
Keywords [en]
Authoritarianism, cross-cultural analysis, datafication, dataveillance, generations, surveillance, trust
National Category
Media and Communications
Research subject
Digital transformations
Identifiers
URN: urn:nbn:se:sh:diva-50310DOI: 10.1177/14614448221134493ISI: 000885670800001Scopus ID: 2-s2.0-85142275752OAI: oai:DiVA.org:sh-50310DiVA, id: diva2:1715069
Part of project
Social Media Surveillance and Experiences of Authoritarianism, Riksbankens Jubileumsfond
Funder
Riksbankens Jubileumsfond, P19-0822:1Available from: 2022-12-01 Created: 2022-12-01 Last updated: 2024-12-03Bibliographically approved

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Bolin, Göran

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