Brevsvar 2021 (Swedish)In: Vade mecum: Nio brev om företagsekonomins obegripliga gripenhet plus novem responsa / [ed] Martin Svendsen, Göteborg: Korpen , 2021, 1, p. 92-103Chapter in book (Other academic)

Place, publisher, year, edition, pages

Göteborg: Korpen , 2021, 1. p. 92-103

Keywords [en]

Tolkien, Lotman, consumer culture, consumer culture theory, brand, brand culture, counter culture, co-author

Keywords [sv]

Tolkien, Lotman, konsumentkultur, konsumentkulturteori, varumärke, märkeskultur, varublivande, varumärkande, populärkultur, motkultur

National Category

Business Administration General Literature Studies Cultural Studies

Research subject

Baltic and East European studies

Identifiers

URN: urn:nbn:se:sh:diva-47864ISBN: 9789189401044 (print)OAI: oai:DiVA.org:sh-47864DiVA, id: diva2:1620898

Part of project

Brands resonating co-authors, The Foundation for Baltic and East European Studies

Funder

The Foundation for Baltic and East European Studies, 50/2015Available from: 2021-12-16 Created: 2021-12-16 Last updated: 2023-07-11Bibliographically approved

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Authority records

Schultz Nybacka, Pamela

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Schultz Nybacka, Pamela

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Business Studies

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Business AdministrationGeneral Literature StudiesCultural Studies

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