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Shys metod för att mäta byteskostnader - en kritisk granskning
Södertörn University College, School of Social Sciences.
Södertörn University College, School of Social Sciences.
2005 (Swedish)Independent thesis Advanced level (degree of Magister), 10 points / 15 hpStudent thesisAlternative title
Shy's method for estimating consumer switching costs- a critical evaluation (English)
Abstract [en]

This thesis’ objective is to evaluate the recently proposed Shy (2002) approach of estimating consumer switching costs. We apply Shy’s method for estimating switching costs on the Swedish markets for bank deposits and telecommunications. The evaluation has been achieved by comparing estimated results to economic theories, related empirical studies, and our expectations. No strong evidence could be found against the correctness of the calculated switching costs using the Shy approach. It is shown that results obtained by using the Shy approach appeared reasonable in most cases. However it is not found possible to establish whether this is due to the fact that the Shy approach of estimating switching cost is correct or due to contaminated data. Therefore it is not found possible to establish the Shy approach of estimating switching cost as neither incorrect nor correct. Despite these ambiguous results this thesis still contributes to an enhanced knowledge about switching costs and the problems that arouses in the estimation of these costs.

Place, publisher, year, edition, pages
Huddinge: Institutionen för statsvetenskap, nationalekonomi och juridik , 2005. , p. 60
National Category
Economics
Identifiers
URN: urn:nbn:se:sh:diva-380OAI: oai:DiVA.org:sh-380DiVA, id: diva2:16073
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samhälle/juridik
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Examiners
Available from: 2005-10-28 Created: 2005-10-28

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fulltext(487 kB)744 downloads
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File name FULLTEXT01.pdfFile size 487 kBChecksum MD5
a073c59e273bac02821b9158f15386b8fcede2dc2a1f308bbea9589b246c57ce5f23c407
Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • harvard-anglia-ruskin-university
  • apa-old-doi-prefix.csl
  • sodertorns-hogskola-harvard.csl
  • sodertorns-hogskola-oxford.csl
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf