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Produktnamngivning: Hur ser beslutsprocessen ut när företag namnger sina produkter?
Södertörn University College, School of Business Studies.
Södertörn University College, School of Business Studies.
2005 (English)Independent thesis Advanced level (degree of Magister)Student thesis
Place, publisher, year, edition, pages
Huddinge: Institutionen för ekonomi och företagande , 2005. , 77 p.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:sh:diva-375OAI: oai:DiVA.org:sh-375DiVA: diva2:16068
Uppsok
samhälle/juridik
Supervisors
Available from: 2005-10-19 Created: 2005-10-19

Open Access in DiVA

fulltext(428 kB)1224 downloads
File information
File name FULLTEXT01.pdfFile size 428 kBChecksum MD5
86f91651b9723349ab3db50704b187db4420bbcbf64e0a547963a44cc2c63d1977d94ac2
Type fulltextMimetype application/pdf

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Business Administration

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Total: 1224 downloads
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Total: 257 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf