sh.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Svenska Lantchips: Och deras internationaliseringsprocess
Södertörn University College, School of Business Studies.
2007 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 points / 15 hpStudent thesis
Abstract [en]

Svenska Lantchips is a Swedish SME sized snack manufacturer. Being a small, medium sized, family-owned business with branches throughout the world, they make an interesting company for a case study. The case study I have conducted focuses on the internationalisation process of this family owned company – how they, despite their size, find ways to keep up an unique business structure, designed for internationalisation.The aim of this essay is to compare Svenska Lantchips’ internationalisation process with traditional internationalisation theories and see if these are compatible with this company. The theories used are The Uppsala Model, The Network Model, and The Born Global Theory, with The Born Global Theory representing the younger generation of models.After undertaking an in-depth interview with Michael Hansen, business developer at Svenska Lantchips, I collated a substantial amount of material, which I have used as the basis of this essay. Theories of storytelling have been used to interpret the information I got from Michael Hansen. Michael Hansen was chosen not only for his role as a business developer, but he is also the co-founder of the company, together with his wife, and brother in law. Previous research was studied to get information about attitudes within this research field today. The result from this thesis is that Svenska Lantchips have forged their own distinctive route out on the global market. Despite being a relatively small, family-owned company, with a low dependency on sophisticated technologies, they have managed to expand and internationalise at an impressive rate. By opening factories on foreign markets, sometimes even before exporting to them, they have produced a unique competitive advantage. Their internationalisation process at times more closely resembles that of a high-tech, innovative company, than a small, family-owned firm. The driving force behind them is their personal determination, and the philosophy that the world is one big market; they refuse to see cultural and geographical differences as an obstacle.

Place, publisher, year, edition, pages
Huddinge: Institutionen för ekonomi och företagande , 2007. , 49 p.
Keyword [sv]
Internationalisering, Svenska Lantchips, IKEA, SME, Uppsala Model, Network Model, Born Global
National Category
Business Administration
Identifiers
URN: urn:nbn:se:sh:diva-1149OAI: oai:DiVA.org:sh-1149DiVA: diva2:15205
Uppsok
samhälle/juridik
Supervisors
Available from: 2007-05-16 Created: 2007-05-16

Open Access in DiVA

fulltext(400 kB)1073 downloads
File information
File name FULLTEXT01.pdfFile size 400 kBChecksum MD5
b9b03fcb7009eb92ab5039ea7460b21dacbc00515280a2b4189ef5190b941ec5e17181da
Type fulltextMimetype application/pdf

By organisation
School of Business Studies
Business Administration

Search outside of DiVA

GoogleGoogle Scholar
Total: 1073 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Total: 950 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf