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Media Micro-Generations: How New Technologies Change Our Media Morality
Södertörn University, School of Culture and Education, Media and Communication Studies.ORCID iD: 0000-0001-6903-141X
University of Gothenburg.ORCID iD: 0000-0002-8980-1677
2018 (English)In: Nordicom Review, ISSN 1403-1108, E-ISSN 2001-5119, Vol. 39, no 2, p. 95-110Article in journal (Refereed) Published
Abstract [en]

This article proposes and explores the notion of “media micro-generations”. Based on a survey of values and norms in relation to media-related behaviour in Sweden, we identify statistically significant media micro-generations. Through an analysis of the technologies that were introduced during the formative years of different media micro-generations, we propose that media micro-generations are formed with the introduction of new media technologies. Thus, the existence of media micro-generations illustrates how rapid trans- formations of media technologies can shape the moral notions of narrow age groups. It also explains why many earlier studies have detected a rather large span of years (1970-1985, in between the TV generation and the internet generation) during which no generational identity seems to have been formed.

Place, publisher, year, edition, pages
2018. Vol. 39, no 2, p. 95-110
Keywords [en]
media micro-generation, media technology, morality, manners of politeness, decorum
National Category
Media and Communications
Research subject
Critical and Cultural Theory
Identifiers
URN: urn:nbn:se:sh:diva-36432DOI: 10.2478/nor-2018-0014Scopus ID: 2-s2.0-85067840767Local ID: 80/3.1.1/2013OAI: oai:DiVA.org:sh-36432DiVA, id: diva2:1250563
Part of project
Digital media morality, Riksbankens Jubileumsfond
Funder
Riksbankens JubileumsfondAvailable from: 2018-09-24 Created: 2018-09-24 Last updated: 2019-09-25Bibliographically approved

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Bengtsson, Stina

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CiteExportLink to record
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Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • harvard-anglia-ruskin-university
  • apa-old-doi-prefix.csl
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf