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Vad hände med musikbranschen?: En studie om musikbranschens utveckling i och med digitaliseringen
Södertörn University, School of Social Sciences, Business Studies.
Södertörn University, School of Social Sciences, Business Studies.
2017 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [sv]

Under början av 2000-talet stod musikbranschen inför några svåra år när fildelning blev allt vanligare och försäljningen av CD-skivor sjönk kraftigt. Denna uppsats undersöker vad som hände med musikbranschen efter denna kris och hur musikbranschen som fält ser ut idag. Detta undersöks utifrån Pierre Bourdieus teorier om det kulturella fältet och olika former av kapital samt Emma Stenströms teori om att vi rör oss i en ny kulturekonomi. Genom att lyssna på podcastserier från Sveriges Radio och DMG Education med fokus på musikbranschen utfördes en innehållsanalys som genererade fyra teman; krisen, musikbranschens demokratisering, image och pengar. Krisen uppkom som en konsekvens av digitaliseringen av musikindustrin. Denna digitalisering har ändrat förutsättningarna och strukturen för musikbranschen som fält. Skivbolagens maktposition är inte längre lika stor och streamingföretaget Spotify har snabbt stigit till att bli en av de dominerande aktörerna inom fältet. Artistens maktposition har även förstärkts, något som inom fältet beskrivs som demokratiseringen av musikbranschen. Krisen har även lett till att det blivit allt mer accepterat för artisterna att tjäna pengar och samarbeta med den kommersiella sektorn vilket tidigare inte vara lika accepterat. 

Abstract [en]

In the beginning of the 20th century the music industry went into a crisis when file sharing became more common and at the same time the sale of the CD dropped. This thesis tries to examine what happened with the music industry in Sweden after this crisis and tries to identify the key actors in the field today. This will be illustrated through Pierre Bourdieu’s theory of the cultural field and different forms of capital as well as Emma Stenströms theory of the culture economy. A content analysis was made by listening to podcast series from Sveriges Radio and DMG Education covering the music industry, which generated four themes; the crisis, the democratisation of the music industry, image and money. The crisis emerged as a consequence of the digitalization of the music industry. This digitization has changed the structure and qualifications that constructs the field. The record companies power position is no longer as great and the streaming company Spotify have rapidly risen to become a dominating actor within the field. Even the artists power position has become greater, something that within the field has been described as the democratization of the music industry. It has become more acceptable for the artist to earn money after the crisis and cooperation with the commercial industry are at large more approved of. This goes against the previous position of the field where economic success was secondary to cultural values. 

Place, publisher, year, edition, pages
2017. , 56 p.
Keyword [en]
Bourdieu, music industry, cultural capital, economic capital, culture economy, file sharing
Keyword [sv]
Bourdieu, musikbranschen, kulturellt kapital, ekonomiskt kapital, kulturekonomi, fildelning
National Category
Business Administration
Identifiers
URN: urn:nbn:se:sh:diva-33038OAI: oai:DiVA.org:sh-33038DiVA: diva2:1121082
Subject / course
Business Studies
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2017-07-10 Created: 2017-07-09 Last updated: 2017-07-10Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
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Output format
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