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Vad påverkar en individs riskbenägenhet vid aktieplacering?: En studie över vilka faktorer som påverkar en individs riskbenägenhet.
Södertörn University, School of Social Sciences, Business Studies.
Södertörn University, School of Social Sciences, Business Studies.
2015 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

 The purpose is to investigate whether there are any significant differences in risk                                                             tolerance in equity investments between the genders. Further, the study intends to                                                        investigate wether independent factors such as age, income, education and                                                                  confidence effects the risk tolerance of an individual.Method: The study has adapted a combination of qualitative and quantitative methods. The                                                      primary data has been collected through surveys and semi-structured interviews.                                                           The adopted research approach  is deductive and the study population consists of                                                                men and women in Sweden, which are or have been active equity investors. Theory: Describes the concept of risk tolerance in financial decisions. The theory further                                                             explains an individual’s descisionprocess in relation to risk, with its overvaluation                                                         to a positive probability and its undervaluation to a negative risk. Further, a                                                     several factors are explained and discussed that influence an individual’s risk                                                        tolerance. Conclusion: Differences in risktolerance between the genders has been proved. Furthermore,                                                             the influence of the factors age, income and education are statistically proved.                                                                Finally the impact of self confidence were proven through qualitative data.

Abstract [sv]

Syfte: Syftet är att undersöka om det finns några signifikanta skillnader i riskbenägenhet                                                        vid aktieplacering mellan könen. Vidare ämnar studien undersöka om oberoende                                                           faktorer som ålder, inkomst, utbildning och självförtroende påverkar                                                                        riskbenägenheten hos en individ. Metod: Studien har antagit en kombination av kvalitativ och kvantitativ metod.                                                                         Primärdata har således samlats in via enkätundersökningar samt delvis                                                                           strukturerade intervjuer. Studiens sekundärdata består av tidigare forskning.                                            Forskningsansatsen som antagits är deduktiv och studiens population utgörs av                                                  män och kvinnor i Sverige, vilka är eller någon gång har varit aktiva                                                                         aktieplacerare. Teori: Beskriver begreppet riskbenägenhet vid finansiella beslut. Även teori som                                                                         förklarar en individs beslutsprocess i förhållande till risk, med dess                                                                                   övervärderingar till en positiv sannolikhet och dess undervärdering till en negativ                                                          risk. Vidare förklaras och diskuteras ett flertal faktorer som påverkar en individs                                                           riskbenägenhet. Slutsats: Skillnad i riskbenägenhet mellan könen har påvisats. Vidare har påverkan från                                                                faktorerna ålder, inkomst och utbildning statistiskt bevisats. Avslutningsvis                                             bevisades självförtroendes påverkan genom kvalitativ data.

Place, publisher, year, edition, pages
2015. , 58 p.
Keyword [en]
Risk, risk tolerance, demographic factors, financial risk taking.
Keyword [sv]
Risk, riskbenägenhet, demografiska faktorer, finansiellt risktagande.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:sh:diva-31338OAI: oai:DiVA.org:sh-31338DiVA: diva2:1055621
Subject / course
Business Studies
Presentation
2016-01-11, Stockholm, 10:00 (Swedish)
Uppsok
Social and Behavioural Science, Law
Supervisors
Examiners
Available from: 2016-12-13 Created: 2016-12-12 Last updated: 2016-12-13Bibliographically approved

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Riskbenägenhet(4061 kB)40 downloads
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CiteExportLink to record
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Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
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  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
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