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Title [sv]
Pinocchio går i kyrkan: Avatarers religiösa liv
Title [en]
Pinocchio goes to church: The religious life of avatars
Abstract [sv]
In virtual worlds, individuals explore new experiences of holiness. An avatar is the representation of the individual self, controlled like a marionette, like Pinocchio, by invisible threads. Behind the avatar is the driver or puppeteer, who commands the expression of the avatar. This project investigates ühow the religious experience of the avatar is related to its driver, and vice versa, and üif and to what extent the avatar, like Pinocchio, can emancipate himself from the puppeteer and live a life of his own. Entrepreneurs create spaces and activities, and avatars participate in the activities or hang out in the spaces. The experiences of the avatars (holiness, motivation for commitment, fulfilment, confirmation, sense of meaning) are channelled back to the driver. The aim of the project is to analyse the motivation of avatars and their drivers (participants as well as entrepreneurs), assuming that both groups are seeking experiences of holiness, with an added motivation among entrepreneurs from positive evaluation by other avatars. Study A focuses on avatars aiming at description, understanding, and analysis of differences and similarities between holiness experiences in virtual and physical worlds. Study B focuses on entrepreneurs in order to describe, understand, and analyse their motivation and inspiration. Of special interest is how entrepreneurs relate to, and evaluate, the experience of participants when developing these spaces and activities.
Principal InvestigatorStraarup, Jørgen
Coordinating organisation
Umeå University
2010-01-01 - 2012-12-31
DiVA, id: project:983Project, id: 2009-02199_VR

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