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Title [sv]
Digital mediemoral
Title [en]
Digital media morality
Abstract [sv]
Tidigare forskning har visat att speciella etiska principer, och därmed en speciell moral, har utvecklats kring användning av digitala medier. Värden som frihet, kreativitet, individualism står här i centrum liksom passion, hedonism, m.m. Dessa kunskaper bygger dock huvudsakligen på analyser av små, specifika grupper av s.k. early adopters; hackers, fildelare, dem som laddar ned musik m.m., varav nästan samtliga dessutom främst är ungdomsgrupper. Samtidigt breder användningen av digitala medier snabbt ut sig bland befolkningen i stort, och digital medieanvändning är idag en rutiniserad vardagssyssla för ett brett och varierat skikt av den svenska befolkningen. Detta forskningsprojekt syftar till att brett studera det digitala mediebrukets moraliska dimensioner i ett av medier genomsyrat vardagsliv. Mer precist handlar det om att undersöka de värden, sociala normer och praktiker som omgärdar människors användning av digitala medier och deras umgänge med andra via dessa medier. Vi intresserar oss här både för mediebrukets etiska dimensioner, dvs. de värden och normer som omgärdar användningen av digitala medier, liksom de moraliska dimensioner som uppstår i våra vardagspraktiker. För att få en såväl bred som djup förståelse för detta kombinerar vi kvantitativa analyser av ett representativt urval av svenska folket med fördjupande kvalitativa studier med mindre grupper av användare.
Abstract [en]
We know from earlier research that new ethical principles, and thus a specific morality, have developed in relation to new, digital, media. Values such as freedom (of speech), creativity, and individualism are central here, as are passion, hedonism, etc. These results, however, are mostly based on analyses of small, specific groups of early adopters; hackers, file sharers, those who download music, etc, groups that almost exclusively are based on young people. At the same time, usage of digital media is quickly expanding in the population at large, and different and varied groups of people today use digital media as an integrated part of their everyday lives. This research project aims at studying the moral dimensions of digital media use, in a media-saturated everyday life. This means, more specifically, to analyze ethical and moral dimensions of digital media use; that is values and norms as well as questions of morality that appear in specific everyday life situations. As we strive towards both broad and deep understanding of this phenomenon we will combine quantitative analyses of a statistically significant sample of Swedes with qualitative analyses of smaller and more specific groups.
Publications (5 of 5) Show all publications
Bengtsson, S. (2018). Ethics and morality beyond the Actor-Network: Doing the right thing in an algorithmic culture. In: : . Paper presented at 68th Annual Conference of the International Communication Association, Prague, Czech Republic, May 24-28, 2018..
Open this publication in new window or tab >>Ethics and morality beyond the Actor-Network: Doing the right thing in an algorithmic culture
2018 (English)Conference paper, Published paper (Refereed)
Abstract [en]

The growing governance and authority of algorithms and the rapid emergence of the ‘Internet of Things’, has intensified attention to the relationship between humans and machines, and to the ethics of everyday life with technologies. This raises a lot of questions: How should we live with technologies? Can humans make decisions? The question on the authority of humans is clearly debatable. In this paper I discuss the underlying premises for the ethical standpoint of Actor Network Theory (ANT) and explore other existing alternatives. I begin by looking into the basic premises of ANT, and the assumptions of ‘the human’ and of ethics it comprises. I then explore the notion of a ‘disclosive’ ethics and continue by penetrating the relation between agency and ethics in ANT. Following from this I discuss various different approaches to ethics, and how we can still keep a human notion of ethics in an algorithmic culture.

Keywords
ethics, morality, ANT, media, algorithms
National Category
Media and Communications
Research subject
Critical and Cultural Theory
Identifiers
urn:nbn:se:sh:diva-34284 (URN)80/3.1.1/2013 (Local ID)80/3.1.1/2013 (Archive number)80/3.1.1/2013 (OAI)
Conference
68th Annual Conference of the International Communication Association, Prague, Czech Republic, May 24-28, 2018.
Funder
Riksbankens Jubileumsfond
Available from: 2018-01-18 Created: 2018-01-18 Last updated: 2019-09-25Bibliographically approved
Bengtsson, S. & Johansson, B. (2018). Media Micro-Generations: How New Technologies Change Our Media Morality. Nordicom Review, 39(2), 95-110
Open this publication in new window or tab >>Media Micro-Generations: How New Technologies Change Our Media Morality
2018 (English)In: Nordicom Review, ISSN 1403-1108, E-ISSN 2001-5119, Vol. 39, no 2, p. 95-110Article in journal (Refereed) Published
Abstract [en]

This article proposes and explores the notion of “media micro-generations”. Based on a survey of values and norms in relation to media-related behaviour in Sweden, we identify statistically significant media micro-generations. Through an analysis of the technologies that were introduced during the formative years of different media micro-generations, we propose that media micro-generations are formed with the introduction of new media technologies. Thus, the existence of media micro-generations illustrates how rapid trans- formations of media technologies can shape the moral notions of narrow age groups. It also explains why many earlier studies have detected a rather large span of years (1970-1985, in between the TV generation and the internet generation) during which no generational identity seems to have been formed.

Keywords
media micro-generation, media technology, morality, manners of politeness, decorum
National Category
Media and Communications
Research subject
Critical and Cultural Theory
Identifiers
urn:nbn:se:sh:diva-36432 (URN)10.2478/nor-2018-0014 (DOI)2-s2.0-85067840767 (Scopus ID)80/3.1.1/2013 (Local ID)80/3.1.1/2013 (Archive number)80/3.1.1/2013 (OAI)
Funder
Riksbankens Jubileumsfond
Available from: 2018-09-24 Created: 2018-09-24 Last updated: 2019-09-25Bibliographically approved
Johansson, B. & Bengtsson, S. (2016). On-Line Life in a Commercialised World: The Commodification of Mediated Social Relations (1ed.). In: Maria Edström, Andrew T. Kenyon & Eva-Maria Svensson (Ed.), Blurring the Lines: Market-Driven and Democracy-Driven Freedom of Expression (pp. 141-151). Göteborg: Nordicom
Open this publication in new window or tab >>On-Line Life in a Commercialised World: The Commodification of Mediated Social Relations
2016 (English)In: Blurring the Lines: Market-Driven and Democracy-Driven Freedom of Expression / [ed] Maria Edström, Andrew T. Kenyon & Eva-Maria Svensson, Göteborg: Nordicom, 2016, 1, p. 141-151Chapter in book (Other academic)
Abstract [en]

Media usage has always included aspects of commodification. The media audience has been targeted as a recipient of advertising when watching (commercial) TV or reading newspapers. The advent of the Internet has further developed this commodification of the media audience. In many ways, everyday space is becoming more commercial in its organisation, citizens are being transformed into consumers and, in the long run, free speech conducted online is not free as it will be tracked, saved and used for commercial purposes. This chapter draws on a Swedish national representative survey asking re- spondents about their views on different aspects of commodification of their life online. The results indicate a rather sceptical view towards different forms of commodification related to Internet use among Swedish citizens. However, younger respondents, those with liberal market values and frequent Internet users embrace a more permissive view of a more commodified media environment. Two avenues are suggested for resisting such developments, targeting media producers and users. 

Place, publisher, year, edition, pages
Göteborg: Nordicom, 2016 Edition: 1
Keywords
commercialisation, audience, digital media, media ethics, opinions, Internet
National Category
Media and Communications
Identifiers
urn:nbn:se:sh:diva-30977 (URN)978-91-87957-36-9 (ISBN)
Funder
Riksbankens Jubileumsfond, 80/3.1.1/2013
Available from: 2016-10-11 Created: 2016-10-11 Last updated: 2019-09-25Bibliographically approved
Bengtsson, S. & Johansson, B. (2016). Vi vantrivs i det kommersiella (ett litet tag till). In: Oscar Westlund (Ed.), Människorna, medierna och marknaden: Medieutredningens forskningsantologi om en demokrati i förändring (pp. 189-208). Stockholm: Wolters Kluwer
Open this publication in new window or tab >>Vi vantrivs i det kommersiella (ett litet tag till)
2016 (Swedish)In: Människorna, medierna och marknaden: Medieutredningens forskningsantologi om en demokrati i förändring / [ed] Oscar Westlund, Stockholm: Wolters Kluwer, 2016, p. 189-208Chapter in book (Other academic)
Place, publisher, year, edition, pages
Stockholm: Wolters Kluwer, 2016
Series
Statens offentliga utredningar, ISSN 0375-250X ; 2016:30
Keywords
kommodifiering, sociala relationer, kommersialisering, medie- och informationskunnighet
National Category
Media and Communications
Research subject
Critical and Cultural Theory
Identifiers
urn:nbn:se:sh:diva-29816 (URN)80/3.1.1/2013 (Local ID)978-91-38-24433-3 (ISBN)80/3.1.1/2013 (Archive number)80/3.1.1/2013 (OAI)
Funder
Riksbankens Jubileumsfond, P13-0842:1
Available from: 2016-04-08 Created: 2016-04-08 Last updated: 2019-09-25Bibliographically approved
Bengtsson, S. & Johansson, B. (2015). Mediemoral i en digital värld (1ed.). In: Bergström, A, Johansson B, Oscarsson H, Oskarsson M (Ed.), Fragment: (pp. 551-559). Göteborg: SOM-institutet, Göteborgs universitet
Open this publication in new window or tab >>Mediemoral i en digital värld
2015 (Swedish)In: Fragment / [ed] Bergström, A, Johansson B, Oscarsson H, Oskarsson M, Göteborg: SOM-institutet, Göteborgs universitet , 2015, 1, p. 551-559Chapter in book (Other academic)
Place, publisher, year, edition, pages
Göteborg: SOM-institutet, Göteborgs universitet, 2015 Edition: 1
Series
SOM-rapport, ISSN 0284-4788 ; 63
Keywords
Digitala kultur, medieanvändning, moral, normer
National Category
Media and Communications
Research subject
Critical and Cultural Theory
Identifiers
urn:nbn:se:sh:diva-29817 (URN)80/3.1.1/2013 (Local ID)9789189673328 (ISBN)80/3.1.1/2013 (Archive number)80/3.1.1/2013 (OAI)
Funder
Riksbankens Jubileumsfond, P13-0842:1
Available from: 2016-04-08 Created: 2016-04-08 Last updated: 2019-09-25Bibliographically approved
Principal InvestigatorBengtsson, Stina
Co-InvestigatorJohansson, Bengt
Coordinating organisation
Södertörn University
Funder
Period
2014-01-01 - 2016-12-31
National Category
Media Studies
Identifiers
DiVA, id: project:1681Project, id: P13-0842:1_RJ

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